Garmin + Miles Success
Garmin is a leading technology company that creates GPS navigation, communications, and information devices. They had an objective to find new, low-risk marketing channels to improve KPIs for specific products of their wearable technology. Miles delivered beyond their expectations.
Garmin saw the Miles’ opportunity as a low-risk marketing channel with a pay for performance model. With Miles’ highly engaged audience, Garmin was able to take advantage of continued brand awareness through creative marketing campaigns, strategic app placements, and targeted engagement. As Miles continues to grow, Garmin is excited to see continued success in delivering high average order value and increasing sales.